Advertising and Society: Global Perspective (DS4)

CULANTH 170

History and development of commercial advertising; advertising as a reflector and/or creator of social and cultural values; advertisements as cultural myths; effects on children, women, and ethnic minorities; advertising and language; relation to political and economic structure; and advertising and world culture. Emphasis on American society complemented by case studies of advertising in Canada, Japan, Mexico, Russia, Western Europe, and selected other countries. One course.

Crosslisting Numbers: 

SOCIOL160
LINGUIST170
VMS170
ICS169
CANADIAN
AMI
MMS
PJM
WOMENST

Curriculum Codes: 

CCI, SS